The Brand Story
The Brand काReघर
का or Ka (in ancient Egypt) the supposed spiritual part of an individual human being or god, which survived (with the soul) after death and could reside in a statue of the person.
Re stands for ReCycle, ReGenerate, ReFurbish.
घर or Ghar means Home, office, garden, any space that is yours.
काReघर or KaReGhar in Hindi pronunciation means Artistian or Craftsman.