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KaReGhar Designs in News

[Team-BHP] KaReGhar Designs - Turning automotive scrap into functional art

Posted by Parveen Jiterwal on


KaReGhar Designs is a Mumbai-based company turning scrap into functional artwork. Founded by Radhika Butala and Parveen Jiterwal of The Whiteboard Company (TWC), a startup incubator in Mumbai, and Ankita and Haider, quite an energetic + talented duo I might add, the company transforms automotive scrap into handmade art, one piece at a time. The venture was started when they came across a broken bench on the Worli Seaface and thought about the different ways it could be made use of. Soon, whenever they saw stuff like broken down doors, tin cans, tyres, cars rotting away, etc., they began brainstorming on how to make things out of it. A visit to a scrapyard gave them inspiration...with piles of scrap, each with a different shape and texture.

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[LBB.in] This Brand Is Upcycling Old Automobile Parts Into Reusable Decor Products

Posted by Parveen Jiterwal on


Kareghar was born with one simple and innovative objective - to upcycle old pieces of metal scraps into something unique and giving that scrapped metal piece a new life. So, every scrap piece is handpicked, bought to the upcycling garage and converted into something that can be used as a piece of art at homes, professional spaces or simply as a thoughtful gift.  

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[AUTOCAR] Kareghar Design: Creating art from automobiles

Posted by Parveen Jiterwal on


Let’s face it. Most car or bike enthusiasts would love to preserve their cherished wheels even after they’ve driven the pants off them. Unless you are a sheikh or a billionaire tech founder, the chances of your car going anywhere but the scrap heap are low.

Fret not, if not the entire car, you can still adorn your room with its bits and bolts, thanks to a small Mumbai-based company – KaReGhar Designs. It uses only automotive scrap for its products, driving home the nobler point of environmental awareness; whilst catering to an auto buff’s penchant for all things automotive.

The concept is the brainchild of Ankita Purav and Haider Ali Mehta. The duo began in a small way, making bags from used denims and clocks from disc brakes, which they sold to family and friends. However, what started as a hobby soon turned into a business after Radhika Butala and Parveen Jiterwal of The Whiteboard Company (TWC), a startup incubator in Mumbai, convinced them to quit their jobs to pursue this full time.

 

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[AUTOCAR] 20th Anniversary Issue. September 2019.

Posted by Parveen Jiterwal on

KaReGhar Design was covered in Autocar's 20th Anniversary issue (September 2019). Pages 270-273.

We have attached the scanned copy for your easy reading.

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KaReGhar Designs at The Kala Ghoda Arts festival 2019

Posted by Parveen Jiterwal on


Mumbai’s annual
Kala Ghoda Arts Festival (KGAF), celebrating its 20th anniversary this year, had a wide range of exhibits featured recycled and upcycled art. These forms were prominent in the children’s section of the festival as well, thus sending out strong messages of environmental awareness to the next generation of India’s nation builders.

“We all should be more accepting and encouraging of recycled art. Recycled is not equal to cheap products. Recycled artworks are handmade, one piece at a time, and that requires attention to detail and high personal involvement,” says Parveen Jiterwal, Founder and CEO of recycled art firm KareGhar. The founding teams also includes Radhika Butala, Ankita Parab, and Haider Mehta.

The creative thought of recycling automobile scrap first came to the team as a hobby, then became a full-fledged business once the core group grew. “We realised that all four of us had the same passion and ambitions to have a business that enables creative products,” Parveen recalls.

Some pieces can take as many as ten days to make, and there is lot of creative thinking process and production techniques that go into each piece of work. “Make recycled art accessible to all. It need not all be expensive products, but a healthy mix and range that allows more people to use and try recycled products,” Parveen advises.

That encourages more people in future to make it a regular habit to use recycled products. “Always share. Don't just create a piece of art, but create a movement that inspires others to recycle, or use recycled products,” he signs off.

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